China Education and Training Industry Report, 2010-2011
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In 2010, the education and training industry of China developed rapidly, accompanying a series of investment and financing activities; a total of eight venture capital investments worth USD27.43 million and two private equity investments worth USD62.74 million in China’s education industry were disclosed; five Chinese education and training enterprises went public in the United States in 2010; by the end of the year, the market value of all the listed enterprises in the education industry of China had surpassed USD9.2 billion.

Investment Cases in Education and Training Industry, 2004-2011 (US$M)
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Source: ResearchInChina

New Oriental saw its net operating income increase by 56.3% to USD95.7 million in the second fiscal quarter of FY2011 (September-November 2010). With a new school established in Henan and 24 teaching centers set up in 20 cities in the second fiscal quarter, New Oriental accelerated its outlet expansion in 2010.  

TAL Education Group saw its net revenue increase by 47.7% year on year to USD24.06 million in the third fiscal quarter of FY2011 (September-November 2010). As of 2010, TAL Education Group had 109 teaching centers across China, 80 or 73.4% of which are located in Beijing.

Xueda Education Group saw its net revenue increase by 99.7% year on year to USD154.1 million in 2010. By the end of 2010, it had a total of 207 learning centers in 53 cities of China, an increase of 76 and 50 compared with the end of 2009 and the end of H1 2010 respectively.

Global Education & Technology Group saw its net operating income increase by 40.4% year on year to USD52.40 million in 2010. By the end of 2010, Global Education & Technology Group had 351 learning centers in 119 cities across China; among the learning centers, 34 were added in 2010, while 82 or 23.4% are directly owned and operated by Global Education & Technology Group.

This report elaborates on the status quo, policy environment and prospect of non-government funded education, vocational education, IT training, foreign language training and infant/child training in the education industry of China, and focuses on leading enterprises including New Oriental, Noah Education Holding, ChinaCast Education, ChinaEdu Corporation, ATA, China E-learning Group LTD, China Distance Education Holdings Ltd., China Education Alliance Inc., Ambow Education, Global Education & Technology Group, TAL Education Group and Xueda Education Group.

1. Overview of Education and Training Industry
1.1 Development of Education in China
1.1.1 Compulsory Education
1.1.2 High School Education
1.1.3 Higher Education
1.1.4 Adult Training and Anti-Illiteracy Education
1.1.5 Non-Government Funded Education
1.2 Summary

2. Education & Training Development Environment 
2.1 Macro-Economy Environment  
2.2 China’s Population Development 
2.3 National Investment in Education 
2.4 Interpretation of National Medium-and Long-Term Education Reform and Development Planning (2010-2020)

3. Development of Non-Government Funded Education
3.1 Overview 
3.2 Policies on Non-Government Funded Education
3.3 Status Quo of Non-Government Funded Higher Education Institutions 

4. Development of Vocational Education
4.1 Overview
4.2 Interpretation of Secondary Vocational Education Reform and Innovation Action Plan (2010-2012)
4.2.1 Main Objectives 
4.2.2 Schedule
4.2.3 Task Arrangement in Key Provinces 
4.3 Development Tendency 

5. Development of Training Industry
5.1 Overview
5.1.1 Market 
5.1.2 Investment and Financing
5.1.3 Development Tendency and Prospect
5.2 Development of IT Training Industry Market
5.2.1 Status Quo
5.2.2 Development Tendency 
5.3 Development of Foreign Language Training Industry Market 
5.3.1 Status Quo
5.3.2 Development Tendency
5.4 Development of Infant/Child Training Industry Market 
5.4.1 Status Quo
5.4.2 Development Tendency

6. Key Enterprises in Education and Training Industry
6.1 New Oriental
6.1.1 Profile 
6.1.2 Financial Operation
6.1.3 Network Expansion and Enrollment Development 
6.2 TAL Education Group
6.2.1 Profile
6.2.2 Financial Operation
6.2.3 Network Expansion and Faculty & Enrollment Development
6.2.4 Latest Development
6.3 Ambow Education
6.3.1 Profile
6.3.2 Operation 
6.3.3 Operation Characteristics 
6.4 Xueda Education Group
6.4.1 Profile
6.4.2 Operation
6.4.3 Network Expansion and Faculty & Enrollment Development
6.5 Global Education & Technology Group
6.5.1 Profile
6.5.2 Operation
6.5.3 Expansion of Franchised Outlets and Teaching Centers 
6.6 ChinaCast Education
6.6.1 Profile
6.6.2 Operation
6.6.3 Development and Strategy 
6.7 Noah Education Holdings Ltd
6.7.1 Profile
6.7.2 Operation
6.7.3 Development and Strategy
6.8 ATA Inc
6.8.1 Profile
6.8.2 Operation
6.8.3 Development and Strategy
6.9 China Education Alliance Inc.
6.9.1 Profile
6.9.2 Operation
6.10 China E-learning Group LTD.
6.10.1 Profile
6.10.2 Operation
6.11 ChinaEdu Corporation
6.11.1 Profile
6.11.2 Operation
6.12 China Distance Education Holdings Ltd. (CDEL)
6.12.1 Profile
6.12.2 Operation
6.13 Other Education and Training Enterprises 
6.13.1 ONLY International Education 
6.13.1.1 Profile
6.13.1.2 Operation
6.13.1.3 Major Institutions and Development Orientation  
6.13.2 Beida Jade Bird Aptech
6.13.2.1 Profile
6.13.2.2 Operation
6.13.3 Beijing Xinhua Computer School 
6.13.3.1 Profile
6.13.3.2 Operation
6.13.4 ThinkBank
6.13.4.1 Profile
6.13.4.2 Operation
6.13.5 R.Y.B Education Institution
6.13.5.1 Profile
6.13.5.2 Current Operation and Development
6.13.6 BabyCare
6.13.6.1 Profile
6.13.6.2 Operation Characteristics 
6.13.7 Oriental Cambridge Education Group
6.13.7.1 Profile
6.13.7.2 Expansion 


Quantities of Primary Schools, 2001-2009
Primary School Admission & Enrollment, 2001-2010
Quantities of Junior High Schools, 2001-2009
Admission & Enrollment and Graduation Number of Junior High Schools, 2001-2010
Quantities of Schools for High School Education by Type, 2001-2009
Admission & Enrollment and Graduation Number of Ordinary High Schools, 2004-2010 
Admission & Enrollment and Graduation Number of Vocational High Schools, 2004-2009
Admission & Enrollment and Graduation Number of Technical Schools, 2004-2009
Admission & Enrollment and Graduation Number of Ordinary Trade Schools, 2004-2009
Enrollment and Graduation Number of Adult High Schools, 2004-2009
Admission & Enrollment and Graduation Number of Trade Schools for Adults, 2004-2009  
Quantities of Schools for Higher Education Nationwide, 2008-2009
Enrollment of National Higher Education Schools, 2008-2010
Admission of Various Types of Education, 2006-2009
Enrollment of Various Types of Education, 2006-2009
Graduation Number of Various Types of Education, 2006-2009
China’s GDP Chart by Quarter, 2007-2010
Population Structure Nationwide, 2008-2009
National Growth in Education Expenditure, 2008-2009
Main Target for the Development of Education of China, 2010-2020
Major Objective of Human Resource Development of China, 2010-2020
Eight Tasks for the Development of China’s Education, 2010-2020
Major Measures of China’s Reform of Educational System and Institution Innovation, 2010-2020
Ten Major Projects and Ten Pilot Reforms of China’s Education Development Planning, 2010-2020 
Quantities of Non-Government Funded Schools and Institutions, 2008-2009
Enrollment of Non-Government Funded Schools and Institutions, 2008-2009
Staff and Full-Time Teachers Quantities of Non-Government Funded Schools, 2007-2009
Government Policies Targeting Non-Government Funded Education 
Top 20 Non-Government Funded Universities Nationwide, 2011
School-Running Level of China’s Top 100 Non-Government Funded Universities, 2011
Distribution of China’s Top 100 Non-Government Funded Universities by Region, 2011
Quantities of Secondary Vocational Education Schools and Students Nationwide, 2008-2009
Teacher Resource of Secondary Vocational Education Schools Nationwide, 2008-2009
Employment Rate of Graduates from Secondary Vocational Education Schools Nationwide, 2005-2009
Employment Rate of Graduates from Advanced Training Colleges Nationwide, 2003-2009
Major Tasks of Secondary Vocational Education Reform and Innovation Action, 2010-2012 
Schedule of Reform and Innovation Action Plan, 2010-2012
Arrangement of Reform and Innovation Action Plan of Some Provinces
Market Scale and Growth of National Education & Training Industry, 2009-2012E
Quantities of China’s Non-Government Funded Training Institutions and Teachers Resources, 2007-2009
Development Trend of VC/PE Investment in Education & Training Industry, 2006-2010
Investment Cases of Education & Training Industry, 2004-2011
Listed Enterprises in China’s Education & Training Industry, 2006-2010
Number of VC/PE Investments in Education & Training Institutions, 2004-2009
China’s Top 10 Training & Education Brands with the Most Potential Investment Value, 2010 
Market Scale and Growth of National IT Training Industry, 2006-2011
Attention to Domestic IT Training Brands, 2010H1
Test-oriented English Training Market Scale in China, 2006-2012E
Proportion of Chinese Overseas Students by Destination Country, 2009-2010
Attention to China’s Language Training Brands, 2010Q2-Q3
Attention to China’s IELTS Training Brands, 2010Q2
Comparison among New Oriental, Global Education & Technology, TAL Education Group and Xueda Education Group by Outlet Quantity
Market Scale and Growth of Preschool Education, 2009-2013
Attention to Children’s English Training Brands, 2010
Total Revenue and Total Operating Cost of New Oriental, 2010Q1-2011Q2
Net Income of New Oriental by Quarter, 2010Q1-2011Q2
Marketing Expenses of New Oriental by Quarter, 2010Q1-2011Q2
Comparison between New Oriental and TAL Education Group by Net Margin, 2007-2009
Advertisement Expense of New Oriental, FY2006-FY2010
Teaching Network Expansion of New Oriental, FY2006-FY2010
Enrollment of New Oriental, FY2006-FY2010
Per Capita Expenses of Trainees of New Oriental, FY2006-FY2010
Revenue of TAL Education Group, 2008-2010
Gross Margin & Net Margin of TAL Education Group, 2008-2010
Profit of TAL Education Group, 2008-2010
Comparison between Xueda Education Group and TAL Education Group by Operating Income, 2007-2010H1
National Distribution of Xueda Education Group’s Learning and Service Centers, 2010
Comparison between TAL Education Group and Xueda Education Group by Teaching Center, 2010
Number of Teachers of TAL Education Group, 2008-2010
Staff Structure of TAL Education Group by Function, Aug.2010
Enrollment of TAL Education Group, 2008-2010
Latest Development of TAL Education Group, 2010-2011
Operating Income and Cost of Ambow Education, 2007-2010
Profit of Ambow Education, 2007-2010
Profit Margin of Ambow Education, 2007-2010
Revenue Structure of Ambow Education, 2007-2010
Business Model of Ambow Education
Homeschooling Business Revenue and Cost of Ambow Education, 2008-2010 
K12 Business Revenue and Cost of Ambow Education, 2008-2010
Vocational Training Business Revenue and Cost of Ambow Education, 2008-2010
Revenue and Cost of Vocational Technical Colleges of Ambow Education, 2008-2010
Operating Income of Xueda Education Group, 2007-2010H1
Gross Margin and Net Margin of Xueda Education Group, 2007-2010
Comparison between Xueda Education Group and TAL Education Group by Profit, 2007-2010H1
Comparison between Xueda Education Group and TAL Education Group by Gross Margin and Net Margin, 2007-2010
Business Expansion of Xueda Education Group, 2007-2010H1
Enrollment of Xueda Education Group, 2007-2010H1
Class Hours of Xueda Education Group, 2007-2009
Number of Full-Time Employees of Xueda Education Group, 2007-2009
Comparison between Xueda Education Group and TAL Education Group by Enrollment, 2007-2010H1
Institutions Subordinate to Global Education & Technology, 2010
Operating Income and Growth of Global Education & Technology by Business, 2007-2010
Key Financial Data of Global IELTS by Quarter, 2008-2010
Revenue of Global IELTS by Business, 2009
Proportion of Franchising Fee Revenue to Total Revenue of Global IELTS, 2007-2010
Number of Franchised Outlets and Regular Outlets of IELTS Chain Schools under Global Education & Technology, 2007-2010
Development of Global IELTS Teaching Centers, Aug.2010
Establishment of Global IELTS Schools under Global Education & Technology, 2010 H2
Major Businesses of ChinaCast Education, 2010
Revenue of ChinaCast Education by Quarter, 2008-2010
Operating Income and Assets of ChinaCast Education, 2010Q1-Q3
Operating Income and Assets of Noah Education Holdings, FY2010-FY2011
Operating Income of Noah Education Holdings, FY2010
Operating Income from ELP Business of Noah Education Holdings, FY2010
Operating Income from LNS Business of Noah Education Holdings, FY2010
Operating Income and Assets of ATA, FY2010-FY2011
Operating Income and Profit of China Education Alliance, 2009Q3-2010Q3
Operating Income of China Education Alliance by Business, 2009Q3-2010Q3
Operating Income and Assets of China E-learning Group, 2005-2010
Sales Cost of China E-learning Group,2005-2010
Operating Income and Assets of ChinaEdu Corp, 2009Q4-2010Q3
Operating Income of ChinaEdu Corp, 2008-2010
Operating Income of ChinaEdu Corp by Business, 2009-2010Q1-Q3
Operating Income and Assets of China Distance Education Holdings
Total Revenue of China Distance Education Holdings, 2009-2011Q1
Operating Income of China Distance Education Holdings by Business, 2009-2010
Sales Scale and Outlet Quantity of Shanghai ONLY Education, 2008-2009
Multi-Mode Teaching Method of Beida Jade Bird Aptech
Characteristics of Babycare’s Early Education System-Oriented Periodical Courses 
Kindergartens Finished and under Construction of  Oriental Cambridge Education Group, 2010-2011

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