AMD starting to develop display processors to support ARM architectures is correct in terms of marketability and market potential, but its pace is too slow compared with Nvidia's success with Tegra 2, according to Taiwan-based notebook makers.

The global CPU market in 2011 will feature two important things: Wintel will no longer be the only platform and will be increasingly replaced by ARM which tends to dominate in tablet PCs, and AMD will be able to change the ecosystem and score points in the global notebook market if it moves faster; and Nvidia's Tegra 2 has been widely adopted by vendors for mainstream notebooks expected to be launched in June 2011, the sources pointed out.

These vendors are satisfied at Tegra 2's lower costs and that it allows lighter and slimmer notebooks than Wintel as well as shorter boot times.