Acer to initiate corporate restructuring, chairman says - ResearchInChina

Date:2011-04-01liaoyan  Text Size:

The emergence of tablet PCs has made a strong impact on sales of consumer notebooks and netbooks, making Acer's strategy ineffective, and therefore Acer has to initiate a corporate restructuring, Acer chairman JT Wang has said.

Wang, who has assumed the post of CEO at Acer after former CEO Gianfranco Lanci resigned on March 31, said Acer will appoint a global president at the end of April.

Wang said as CEO he will be responsible for finance, personnel and global marketing, while the president will supervise product design, product innovation, procurement and logistics services.

Acer's president for Europe Walter Deppler, president for North America, Emmanuel Fromont, president for China, Oliver Ahrens and chief marketing officer Gianpiero Morbello are all expected to stay at their current posts, Wang said.

Wang also insisted that it is still not necessary for Acer to lower its shipment target for tablet PCs at the moment. Acer aims to ship 5-7 million tablet PCs in 2011.

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