Advertising Profits Up 73%

   Date:2007/11/21     Source:
Focus Media Holding Ltd, China's largest publicly traded advertising company, said third-quarter profit rose 73 percent as General Motors Corp, Apple Inc and other clients spent more to market their products in the nation.

Net income increased to US$46.6 million, or 37 cents per American depositary receipt, from US$27 million, or 25 cents, a year earlier, the Shanghai-based company said yesterday.

Sales more than doubled to US$151.4 million from US$61.1 million, Bloomberg News reported.

Focus Media has acquired companies that market products on Web sites and before films screened at theaters to boost profit.

The company already sells ad space on flat-panel televisions in office-building elevators and supermarket aisles.

Focus Media was expected to report profit of US$45.3 million, the average of four analyst estimates compiled by Bloomberg News.
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