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Microcontroller

Revenue

Index	Unit	Quntity	2011	2010	2009	2008
HODGEN_Revenue_By product_Refrigerator controller	10,000 RMB	yearly	23,861.55	21,380.17	10,935.08	7,193.88
HODGEN_Revenue_By product_Washing machine controller	10,000 RMB	yearly	**	**	**	**
HODGEN_Revenue_By product_Water Heater Controller	10,000 RMB	yearly	**	**	**	**
HODGEN_Revenue_By product_Other electrical controller	10,000 RMB	yearly	**	**	**	**
Freescale_Revenue_By product_Microcontroller Solutions	mln USD	yearly	**	**	**	**
Renesas Electronics_Revenue_By product_MCUs	mln JPY	yearly	**	**	**	**
Netac_Revenue_By product_Flash controller chip and other	RMB	yearly	**	**	**	**
H&T INTELLIGENT_Revenue_By product_Household appliances intelligent controller	RMB	yearly	**	**	**	**
H&T INTELLIGENT_Revenue_By product_Health and care products intelligent controller	RMB	yearly	**	**	**	**
H&T INTELLIGENT_Revenue_By product_Electric tools intelligent controller	RMB	yearly	**	**	**	**
H&T INTELLIGENT_Revenue_By product_Intelligent building and household controller	RMB	yearly	**	**	**	**
H&T INTELLIGENT_Revenue_By product_Automobile electronic intelligent controller	RMB	yearly	**	**	**	**
H&T INTELLIGENT_Revenue_By product_The other kind of intelligent controller	RMB	yearly	**	**	**	**
Atmel_Revenue_By segment_Microcontroller	1,000 USD	yearly	**	**	**	**
Yitoa Intelligent_Revenue_By product_Life electrical intelligent control products	10,000 RMB	yearly	**	**	**	**
Yitoa Intelligent_Revenue_By product_Temperature monitoring intelligent control products	10,000 RMB	yearly	**	**	**	**

Revenue share

Index	Unit	Quntity	2011	2010	2009
HODGEN_Revenue share_By product_Refrigerator controller	%	yearly	76.13	76.69	68.32
HODGEN_Revenue share_By product_Washing machine controller	%	yearly	**	**	**
HODGEN_Revenue share_By product_Water Heater Controller	%	yearly	**	**	**
HODGEN_Revenue share_By product_Other electrical controller	%	yearly	**	**	**
Freescale_Revenue share_By product_Microcontroller Solutions	%	yearly	**	**	**
Renesas Electronics_Revenue share_By product_MCUs	%	yearly	**	**	**
Netac_Revenue share_By product_Flash controller chip and other	%	yearly	**	**	**
H&T INTELLIGENT_Revenue share_By product_Household appliances intelligent controller	%	yearly	**	**	**
H&T INTELLIGENT_Revenue share_By product_Health and care products intelligent controller	%	yearly	**	**	**
H&T INTELLIGENT_Revenue share_By product_Electric tools intelligent controller	%	yearly	**	**	**
H&T INTELLIGENT_Revenue share_By product_Intelligent building and household controller	%	yearly	**	**	**
H&T INTELLIGENT_Revenue share_By product_Automobile electronic intelligent controller	%	yearly	**	**	**
H&T INTELLIGENT_Revenue share_By product_The other kind of intelligent controller	%	yearly	**	**	**
Atmel_Revenue share_By segment_Microcontroller	%	yearly	**	**	**
Yitoa Intelligent_Revenue share_By product_Life electrical intelligent control products	%	yearly	**	**	**
Yitoa Intelligent_Revenue share_By product_Temperature monitoring intelligent control products	%	yearly	**	**	**

Gross margin

Index	Unit	Quntity	2011	2010	2009	2008	2007
H&T INTELLIGENT_Gross margin_By product_Household appliances intelligent controller	%	yearly	15.34	20.09	21.09	21.98	23.96
H&T INTELLIGENT_Gross margin_By product_Health and care products intelligent controller	%	yearly	**	**	**	**	**
H&T INTELLIGENT_Gross margin_By product_Electric tools intelligent controller	%	yearly	**	**	**	**	**
H&T INTELLIGENT_Gross margin_By product_Intelligent building and household controller	%	yearly	**	**	**	**	**
H&T INTELLIGENT_Gross margin_By product_Automobile electronic intelligent controller	%	yearly	**	**	**	**	**
H&T INTELLIGENT_Gross margin_By product_The other kind of intelligent controller	%	yearly	**	**	**	**	**
Gome_Gross margin_By product_Small white appliances	%	yearly	**	**	**	**	**
Yitoa Intelligent_Gross margin_By product_Life electrical intelligent control products	%	yearly	**	**	**	**	**
Yitoa Intelligent_Gross margin_By product_Temperature monitoring intelligent control products	%	yearly	**	**	**	**	**

Profit

Index	Unit	Quntity	2011	2010	2009
Atmel_Operating profit_By segment_Microcontroller	1,000 USD	yearly	235,478.00	158,888.00	-1,741.00
Atmel_Operating profit by quarter_By segment_Microcontroller	1,000 USD	Quarterly	**	**	**
Yitoa Intelligent_Gross profit_By product_Life electrical intelligent control products	10,000 RMB	yearly	**	**	**
Yitoa Intelligent_Gross profit_By product_Temperature monitoring intelligent control products	10,000 RMB	yearly	**	**	**

Profit share

Index	Unit	Quntity	2011	2010	2009
Atmel_Operating profit share_By segment_Microcontroller	%	yearly	61.77	136.56	1.28
Atmel_Operating profit share by quarter_By segment_Microcontroller	%	Quarterly	**	**	**
Yitoa Intelligent_Operating profit share_By product_Life electrical intelligent control products	%	yearly	**	**	**
Yitoa Intelligent_Operating profit share_By product_Temperature monitoring intelligent control products	%	yearly	**	**	**

Revenue by quarter

Index	Unit	Quntity	2011Q4	2011Q3	2011Q2	2011Q1	2010Q4
Freescale_Revenue by quarter_By product_Microcontroller	mln USD	Quarterly	355.00	395.00	430.00	424.00	415.00
Renesas Electronics_Revenue by quarter_By product_MCUs	mln JPY	Quarterly	**	**	**	**	**
Atmel_Revenue by quarter_By segment_Microcontroller	1,000 USD	Quarterly	**	**	**	**	**

Revenue share by quarter

Index	Unit	Quntity	2011Q4	2011Q3	2011Q2	2011Q1	2010Q4
Freescale_Revenue share by quarter_By product_Microcontroller	%	Quarterly	35.04	34.59	35.16	35.51	35.11
Renesas Electronics_Revenue share by quarter_By product_MCUs	%	Quarterly	**	**	**	**	**
Atmel_Revenue share by quarter_By segment_Microcontroller	%	Quarterly	**	**	**	**	**

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