In 2013, Jaguar Land Rover realized sales growth rate of 19% and volume of 425,000. The sales volume of Jaguar brand is totally 76,000 and the year-on-year growth rate is 42%. The data of Land Rover is 348,000 and 15%. In Chinese market, Jaguar Land Rover also realized steady development. The sales volume of Jaguar Land Rover in 2013 was 95,000 and year-on-year growth was 30%. In 2012, Jaguar Land Rover began to become 4th rank of luxury cars market and kept it till now. The president of Chinese Jaguar Land Rover, Mr. Gao, said sustainable development was import for brand.

Mr. Gao also said the ratio of models whose displacement was 3L and less was 94%. The diesel vehicles occupy 30% in the sales volume of Jaguar Land Rover. This is the effort of Jaguar Land Rover to contribute for the energy conservation and emission reduction. Mr. Gao said the engine factory of Jaguar Land Rover had been into operation and he regarded models with small displacement as the trend of auto market.

In 2014, the factory of Chery and Jaguar Land Rover will be put into operation and first localized model will be manufactured in the end of the year. Mr. Gao said he was satisfied with the construction and promised the production and quality lead other brands in the market.

In 2014, Jaguar Land Rover will keep its sustainable development along with Chinese auto market. At the same time, Jaguar Land Rover is expanding its network of distributors and even to 4th& 5th tier cities. The South Strategy began to bring benefits for Jaguar Land Rover and brand promotion will still be operated.

Source:gasgoo